As a mortgage professional, your livelihood depends on leads — how well you generate, capture, manage, and nurture them. And at some point, those spreadsheets just don’t cut it anymore. A CRM can help you with almost all of those aspects (depending on the CRM), which is why choosing the best mortgage CRM is crucial.
Harnessing AI: Practical Applications in Digital...
We don’t know what we don’t know. Many marketers recognize the potential of AI but struggle with understanding how to effectively incorporate it into their strategies. The challenge often lies in not knowing what AI is truly capable of and how it can be applied in practical, impactful ways. This knowledge gap can make it … Read more