Dentsu X CEO Leah Meranus Exits

Dentsu X CEO Leah Meranus Exits

Dentsu X CEO Leah Meranus Exits

The North America CEO of media agency dentsu X, Leah Meranus, has left the company, ADWEEK has learned.  Meranus was appointed to the role in January of 2023, promoted from her previous post as U.S. chief media officer at dentsu X. She was tasked with establishing deeper industry partnerships and growing the dentsu-owned agency’s business.  … Read more

Building LEGO Names – Playdough To...

Building LEGO Names – Playdough To...

What better way to get kids really looking at how letters are built than by constructing them with LEGOS?! This hands-on LEGO name activity is a great preschool work station, name game or afternoon project. Getting Ready The prep for this LEGO name activity depends on the age and skill of your little builder.  For … Read more

AI Apps Made Easy: Creating Whatever...

AI Apps Made Easy: Creating Whatever...

Are you eager to create custom software that solves unique business challenges but feel intimidated by the technical complexity? Wondering how AI can help you build powerful apps—without hiring a developer or learning to code? AI-powered app builders are unlocking new opportunities for marketers and entrepreneurs to create custom applications tailored to their exact needs.  … Read more

How brands and partners use the...

How brands and partners use the...

In a world that moves at the speed of social, brands are constantly on their toes to keep up with customers and the competition. For social teams, it’s a juggling act that demands attention to detail and adaptability. From scheduling posts and engaging with audiences to analyzing metrics and staying on top of trends, social … Read more

Making Customer Stories Profitable: A Proven...

Making Customer Stories Profitable: A Proven...

Are you struggling to create marketing content that not only resonates but drives real business results? Wondering how to transform customer wins into compelling proof that influences buyers at every stage of their journey? Customer stories are one of the most versatile and high-impact marketing assets available to modern marketers.  In this article, you’ll discover … Read more

Smarter RFPs to Win Hotel Block...

Ever lost a group booking because you couldn’t reply fast enough? You’re not alone. Hotels lose 30–70% of group RFPs because sales teams lack the time or resources to respond. That’s a significant revenue loss, often scooped up by faster, more responsive competitors. Slow replies, missed follow-ups, and generic proposals cost hotels valuable room block … Read more

YouTube Scripting Strategies That Sell: A...

YouTube Scripting Strategies That Sell: A...

Have you ever poured hours into a YouTube video that racked up views but barely moved the needle on sales? Or maybe you’ve wondered why some marketers keep generating leads and revenue from videos they made years ago, while yours fade into the digital void? The difference isn’t luck or timing—it’s structure. Strategic scripting, built … Read more

Guest Journey In Hospitality: AI Personalization...

As reported by Expedia Group, 54% of global travelers expect personalized experiences based on their past behaviors and unique interests. Not just this, 36% of them are willing to pay more for this personalized experience. This study indicates that personalizing your services in the hospitality industry is crucial, or your relevance will slowly fade away.  … Read more

5 best accounting software CRMs for...

5 best accounting software CRMs for...

Managing client relationships in the accounting world involves much more than keeping contact info in one place. For small business accountants, it means staying on top of recurring deadlines, securely handling sensitive financial data, and ensuring no client communication falls through the cracks. These unique needs make it essential to have a CRM that’s not just flexible but tailored to the specific demands of accounting work.

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