Frank M – Page 23 – Online Video Marketing

Slinky Phonemic Awareness Game – Playdough...

July 21, 2025 by Frank M

If you’ve ever had a student who could sound out each letter in a CVC word but, when it came time to blend those sounds together, they said something else instead like “D-O-G. Drop?” then this phonemic awareness game is for you. Grab a slinky and get ready to s-t-r-e-t-c-h students’ phonemic awareness. Kids will … Read more

How to go from marketer to...

July 21, 2025 by Frank M

I went from marketing manager to CMO in four years. It was fast. It was exciting. And, honestly, it was a little painful. I lost sleep. I lost hair. I made a lot of mistakes and learned most of what I know now the hard way.

Ad Awards Rush to Tighten AI...

July 21, 2025 by Frank M

After one of the most controversial Cannes Lions in history, other ad industry awards shows are tightening their protocols around the use of artificial intelligence (AI) in awards submissions. The One Club for Creativity, the Clio Awards, and D&AD told ADWEEK they are reviewing their guidelines around AI ahead of opening for submissions later this … Read more

Spotlight on UK Beauty Influencers for...

July 21, 2025 by Frank M

Beauty influencers do more than set trends—they also drive the conversations and conversions that matter. As social media is now the starting point for product discovery, influencer marketing in the UK has become essential for beauty brands looking to deepen loyalty, boost awareness and move the needle on sales. These creators don’t just post—they shape buying decisions … Read more

Allow Multiple Responses to Instant Form...

July 21, 2025 by Frank M

I spotted a new option in instant forms that provides flexibility for how your potential leads answer questions. Let’s take a closer look… Select All That Apply When creating a multiple choice question for your instant form, you may see a checkbox to “Allow multiple responses.” Let’s say we’re asking what kind of pet … Read more

Sub Plans – Playdough To Plato

July 21, 2025 by Frank M

No batch of chicken soup could ever be strong enough to cure the sub planning blues… Especially when you already feel lousy! This makes it easy for you to pull together sub plans that’ll last you for DAYS. And when you spend 15 minutes setting everything up NOW, it’ll be ready to go *whenever* you … Read more

239% growth from… print mail?! Why...

July 21, 2025 by Frank M

If I told you about a local business that’s seen 239% growth since the pandemic, what channel would you guess they were leading with? Paid ads? TikTok? Blood magic?

TelevisaUnivision Debuts ViX’s First Microdramas

July 21, 2025 by Frank M

Today, TelevisaUnivision’s Spanish-language streaming platform, ViX, launched its microcontent, which looks to shake up advertising on a macro level. Microdramas are short-form, vertical scripted series designed for mobile devices. The first five episodes will premiere on ViXMicro’s social media channels for free across Instagram, TikTok, Facebook, and X, while subsequent episodes will be made available … Read more

Hands On with Threads Feed Placement

July 21, 2025 by Frank M

Threads Feed placement is here… Meta recently announced the rollout of a new placement to monetize Threads. If you’re lucky, you already have it. Let’s take a look… Where to Find It When creating a new ad set, you may see a message under Placements that reads, “Introducing ads in Threads.” When you switch … Read more

Floss Rule Puzzles – Playdough To...

July 21, 2025 by Frank M

Do you know the floss rule yet? When the sounds /f/ /s/ /l/ or /z/ come at the end of a one-syllable word, they’re written with a double consonant. See some examples and then grab this batch of floss rule puzzles to make practicing it fun for kids! Snag your set below and then hop … Read more