AI-Powered Thought Organization for Marketers

AI-Powered Thought Organization for Marketers

AI-Powered Thought Organization for Marketers

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Have you ever found yourself staring at a blank page, your mind swirling with marketing ideas but struggling to organize them into a coherent strategy? You’re not alone. In today’s fast-paced digital world, marketers are constantly bombarded with information, trends, and possibilities. The challenge isn’t just coming up with ideas – it’s making sense of … Read more

TelevisaUnivision Debuts ViX’s First Microdramas

TelevisaUnivision Debuts ViX’s First Microdramas

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Today, TelevisaUnivision’s Spanish-language streaming platform, ViX, launched its microcontent, which looks to shake up advertising on a macro level. Microdramas are short-form, vertical scripted series designed for mobile devices. The first five episodes will premiere on ViXMicro’s social media channels for free across Instagram, TikTok, Facebook, and X, while subsequent episodes will be made available … Read more

Hands On with Threads Feed Placement

Hands On with Threads Feed Placement

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Threads Feed placement is here… Meta recently announced the rollout of a new placement to monetize Threads. If you’re lucky, you already have it. Let’s take a look… Where to Find It When creating a new ad set, you may see a message under Placements that reads, “Introducing ads in Threads.” When you switch … Read more

Floss Rule Puzzles – Playdough To...

Floss Rule Puzzles – Playdough To...

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Do you know the floss rule yet? When the sounds /f/ /s/ /l/ or /z/ come at the end of a one-syllable word, they’re written with a double consonant. See some examples and then grab this batch of floss rule puzzles to make practicing it fun for kids! Snag your set below and then hop … Read more

How Marketers Can Use ChatGPT Voice...

How Marketers Can Use ChatGPT Voice...

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Ever had a brilliant idea while you’re out for a walk, but by the time you sit down to actually type it out…poof! It’s gone? I think we’ve all been there. That’s why when OpenAI dropped their new Advanced Voice Mode for ChatGPT, I knew this was going to be a game-changer for marketers who want to … Read more

Canary in the Linear Coal Mine

Canary in the Linear Coal Mine

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Nearly everyone in the media industry let out an audible gasp when they found out The Late Show got axed. This isn’t a Stephen Colbert thing, or even, a Late Show thing. It’s a linear broadcast thing, and it’s a harbinger of much bigger changes afoot. People have pointed to the cost of dealing with … Read more

Facebook Notifications Placement – Jon Loomer...

Facebook Notifications Placement – Jon Loomer...

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Do you have this new placement? It’s not clear if this is an official rollout or part of an isolated test. Here’s what you need to know… How it Works Some advertisers are reporting seeing a new option for the Facebook Notifications placement. Your ads could appear within a user’s notifications feed. What’s especially … Read more

Bubble Gum Sound Mapping – Playdough...

Bubble Gum Sound Mapping – Playdough...

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When students are struggling to hear the individual sounds in words they’re trying to spell, they often need to build a skill called phonemic awareness.And sound mapping is a simple but powerful way to boost it! Add in a fun gumball theme and some squishy playdough balls and it’s a literacy match made in heaven. … Read more

16 Ways to Improve Lead Quality

16 Ways to Improve Lead Quality

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One of the most common challenges that advertisers face is balancing cost per lead with lead quality. The lead is only the first step. Your expectation is that some of these people will perform an eventual goal action, like a purchase or becoming a client. Without that goal action, your leads are worthless. If … Read more