If you think you work in a mundane, boring industry that no one cares about, think again. The truth is, your industry isn’t boring at all. How did “How It’s Made” get produced for 32 seasons if manufacturing is boring? The answer is simple: it’s not boring. People are naturally curious and love discovering the … Read more
On Tuesday the 23rd, Visual Captive had the opportunity to partner with Compeer Financial to produce a video for their annual conference, Igniting Transformation. This year’s theme was Top Gun and the Compeer Financial team wanted a Top Gun intro video to open the conference. For this video we had the honor of filming with … Read more
How Client Case Studies Can Boost Business These back-to-back shoots with NetSPI have demonstrated a great example of utilizing video to enhance and showcase a real-life success story with a client that uses their platform/products. It builds credibility and trust by allowing prospective customers to see real-world applications. Enhancing Trust with Potential Clients Hearing directly … Read more
You Have to Be Comfortable With Being Uncomfortable One of the key points I want to emphasize in this blog is that making the leap from something stable to something unknown requires getting comfortable with discomfort. Easier said than done, of course. It’s a frightening experience to go from a steady income and a clear … Read more
Over Thanksgiving on a recent trip, I went to Joshua Tree National Park. I figured this would be a perfect time to test out my new DJI Osmo Pocket 3! Compact and capable, I wanted to see how this little powerhouse would hold up on a car-mounted adventure through some of the most scenic stretches … Read more
What if your hotel could reach the right guests and set a strategy that builds revenue and occupancy? Hotel-market segmentation, which divides group businesses according to their travel intent and spending profiles, makes this possible. Segmentation enables hotels to avoid a one-size-fits-all approach, target high-value guests, streamline marketing strategy, and increase profits. Using booking trends, … Read more
Right after the holidays, Visual Captive traveled to the Mayo Clinic to film a recruitment video for Radiation Therapists. While there, we had the chance to see state-of-the-art medical equipment in action — a moment that reminded us how video production takes us to some really cool locations. Our shoot included three interviews with current … Read more
In the hotel industry today, it’s more difficult than ever to stand out.  Great service is what guests, business clients, and event planners expect. They also want to deal with businesses that understand current popular trends.  Still, it can be difficult to follow these trends and regularly produce excellent work. This is where AI for … Read more
Businesses need impactful visual content to capture attention, communicate their brand story, and drive results. Whether you’re a startup, a growing enterprise, or an established corporation, finding the right partner for your video production needs is crucial. If you’re searching for the best videography services in Minneapolis, this guide will help you make an informed … Read more
The size of the global MICE market was estimated at USD 904.30 billion in 2023 and is expected to increase at a compound annual growth rate (CAGR) of 8.99% from USD 970.76 billion in 2024 to USD 1,932.73 billion by 2032. These numbers are indicative of the cut-throat competition in the MICE sector. However, with … Read more
